Designed exhibition stands at
The Swedish Exhibition & Congress Centre
Gothia Towers

Exhibition Stand Design that Facilitates Success

Exhibiting at a trade fair should be inspiring – not complicated. Adapt is Svenska Mässan Gothia Towers' partner for custom-built exhibition stands. We design and deliver exhibition stands that help you stand out, generate leads, and achieve your business objectives.

With Adapt and Svenska Mässan Gothia Towers as your partner, you receive a comprehensive solution where design, equipment, production, and logistics are seamlessly integrated from concept to completion.

From Brief to Completed Exhibition Stand

When designing your exhibition stand, we always consider your brand, objectives, and desired budget. Based on these parameters, we develop an exhibition stand concept that is visually appealing, practical, and commercially effective.

Utilizing floor plans and 3D visualizations, you can preview the on-site experience of your stand at an early stage. This instills confidence in your decisions and allows for easy adjustments of details before production commences.

An effective exhibition stand is more than just an attractive facade. It must be clear, inviting, and optimized for actual visitor movement and behavior at the exhibition. We design stands that integrate form, function, and equipment – focusing on visibility, visitor flow, and interpersonal engagement.

3D-rendered scene of a public exhibition space with people walking, pink trees, green benches, and a blue circular sign overhead. A booth labeled Resecentrum is to the right. Paths and decorative elements surround the area.

Our Process for Creating Your Exhibition Stand

Brief

We schedule a meeting to review your project, objectives, expectations, and desired budget.

Design

Based on the gathered information, we design your exhibition stand solution and present it to you in 3D.

Production

We meticulously plan the stand down to the smallest detail, arrange logistics, ancillary services, and personnel, and manage artwork for printed materials.

Delivery

We deliver and construct the exhibition stand, handing it over to you upon your arrival at the exhibition. Upon project completion, we conduct a joint follow-up.

Simple. Innovative. Considerate.

Many of our clients return year after year. This is partly due to our commitment to quality, but primarily because we simplify the exhibition process. Our innovative and sustainable exhibition stand solutions, combined with our partnership with Svenska Mässan Gothia Towers, streamline the exhibiting experience for you. We manage all aspects of your exhibition stand construction.

Adapt maintains an on-site office at the venue. We have 24/7 access to all premises and commence the construction of your exhibition stand well in advance of the standard move-in date – ensuring the stand is ready well before the exhibition opens, at no additional cost to you.

As we operate directly within Svenska Mässan Gothia Towers' internal systems, you are relieved from the concern of booking ancillary services such as rigging points, electricity, or transportation. We manage these details in the background, allowing you to focus entirely on content, engagements, and the overall experience. Simple, isn't it?

A busy trade show floor features multiple industrial equipment displays, visitors walking, and a prominent CONTINOVA booth. A white van and large machines are showcased under bright lighting in a spacious exhibition hall.

A group of people interact at a tech event booth with colorful lights. A digital sign displays a coffee cup and the text, Ready to step up your payment game? Come inside, grab a freshly brewed coffee and lets chat!.

A bright yellow Snapchat booth at an event features three people, a counter with a Shopping Starts With a Snap sign, greenery, and Snapchat branding on the walls. The booth sits in a large indoor venue.

People gather around a brightly lit exhibition booth with a large oval green and pink sign reading avarda at a tech event. Other booths and attendees are visible in the background under dark lighting.

A group of people talk and network at a brightly colored trade show booth with yellow and blue walls, featuring banners about AI agents and commerce, plants, and a counter with drinks and snacks.

Scandinavian Base Worldwide Projects

We specialize in designing and delivering exhibition stands and events worldwide. In collaboration with 300 local partners, we guarantee consistent, reliable execution, appearance, and high quality, regardless of the exhibition venue for your project.

Sustainable Exhibition Stands that can be Reused

We design and construct our exhibition stands using the modular beMatrix system – a flexible and proven stand system that enables the creation of custom-designed exhibition stands with minimal environmental impact.

The structures consist of reusable aluminum frames clad with various materials; printed graphics, wood, metal, or digital LED screens. This allows the stands to be adapted, reconfigured, and reused repeatedly without compromising their aesthetic or quality.

The exhibition stand we design for you can be relocated and adapted for various exhibitions and spaces – both domestically and internationally. This reduces material consumption, transportation, and waste, while maintaining a consistent and professional brand presence over time.

A modern exhibition booth for Stockholm and Gothenburg with a large digital screen displaying city images, architectural models on tables, and informational displays in a bright, spacious hall.

A modern exhibition booth with Prysmian branding, circular overhead signs, display tables with products, plants, and a digital screen. The booth is set in a large, well-lit convention center.

People interact with a large digital display showing global data at a Schneider Electric booth during a trade show, with other booths and attendees visible in the brightly lit exhibition hall.

People attend a trade show with a NEFAB booth displaying sustainable packaging solutions. Various boxes and screens are showcased, with event information on a large digital sign above. Other exhibitor stands are visible in the background.

Storage of Your Materials Between Exhibitions

We offer secure and organized storage of your exhibition materials at our own warehouse between your exhibition projects. This facilitates the reuse of equipment, graphics, and stand materials for future events and exhibitions, eliminating the need for you, as the client, to manage storage, inventory, or transportation independently.

We are also responsible for logistics and transportation in conjunction with events and exhibitions, utilizing our own vehicles to transport materials to and from venues across Sweden and Europe. By owning the entire chain of storage, equipment, and transport, we ensure a seamless and secure flow – from our warehouse to final on-site delivery.