Contact
Contact

2026 Kicks Off with Automässan at Svenska Mässan Gothia Towers

Company news

2026 is here! A year commencing with numerous exciting projects for us, including Automässan, taking place from January 14–17 in Gothenburg.

Currently, our expo teams are fully engaged in construction at our partner venue, Svenska Mässan Gothia Towers, where this year we have been entrusted to assist a total of 14 exhibitors with their stands. It is particularly gratifying that so many of them are returning clients, including Continova, which occupies one of the exhibition's largest stand areas. Here, among other elements, we are delivering a gigantic, fully printed ceiling that has become a distinct symbol for their impressive stand.

As always, we construct our exhibition stands using our reusable beMatrix system. This enables us to minimize single-use materials and maximize reuse across our clients' other projects, both within and outside Sweden.

We are now geared up for 2026!

Related Articles

May 13, 2026

How Adapt Creates Adapt Engagement Booths for Trade Shows and Events

How do you create trade show booths that feel well-designed, are practical, and can be further developed year after year?

A brightly lit stage with colorful spotlights and a large screen is set up in a dark auditorium filled with seated audience members watching the performance.
May 7, 2026

Svenska Mässan Hosts Fortnox's Two-Day Event

Here’s what it looked like when the software company Fortnox, together with the amazing event agency Contrast, hosted a two-day event for 900 guests at the Swedish Exhibition & Congress Centre Gothia Towers in Gothenburg, specifically in the Congress Hall.

A man stands at a podium giving a presentation on B cells in IBD at a conference. A slide with graphs and text is displayed on a large screen behind him, and another screen shows his image to the audience.
May 5, 2026

Wide-screen solution with projection at an international trade show

Earlier this year, Stockholmsmässan was transformed into a global gathering place when the ECCO Congress brought together 8,000 participants from around the world for four intensive days.

Learn more

Contact Us

Not sure what you need? The team at Adapt is here to listen, guide you, and help shape technical and creative solutions you may not have thought of.

Let us contact you!

Read our privacy policy

Want to visualize your event?

Bring your ideas to life before they happen. With Adapt’s 3D Visualization service, we help you visualize meetings and events — making it easier to explore ideas and make confident decisions early in the process.