Currently, Almedalen Week in Visby is bustling with activity, and we are proud to be on-site alongside Expressen!
From our custom-built studio pavilion, interviews with party leaders and prominent public figures are broadcast live throughout the week directly across Expressen's channels. This represents an intensive and critical assignment where Adapt is responsible for design, construction, equipment, and personnel. Every detail is meticulously planned to ensure a secure, flexible, and highly functional production in the heart of Visby.
Expressen's pavilion is constructed using beMatrix's new Pop-Out system, which has enabled the creation of a mobile, weather-resistant solution featuring integrated equipment, branded surfaces, and a 12×3 m LED screen mounted on the roof. The entire structure comprises four modules that can be transported as flat packs, ready for relocation to the subsequent event.
Many thanks to the Expressen team for their trust, our exceptional on-site staff, and to Sven Lindwall for the excellent photographs!
