Client
PwC
Location
Hybrid Studio Annie, Fotografiska, Stockholm
Services provided by Adapt
3D Visualization, Project Management, Technical Design, Live Streaming, Streaming Studios, Lighting Systems, Sound Systems, Video Systems, Camera Production, Concept & Design, Staff
When PwC convened employees from the Nordics and Europe for a conference, the event was executed as a hybrid production in Studio Annie at Fotografiska in Stockholm. A physical audience attended in the studio while the content was simultaneously produced and recorded for digital distribution.
Initially, the event was planned as a livestream, but during the project's progression, the organizer opted to also invite participants to the studio. The outcome was an interactive conference where presentations, panel discussions, and remote speakers were combined in a production that performed equally well for the in-room audience and the digital audience. Adapt was responsible for the complete technical production.
During the conference, both internal and external speakers participated, and the audience could actively interact via a digital tool where participants posed questions and engaged in polls during the sessions. During breaks, participants gathered outside the studio where refreshments and meals were served, and where discussions and networking continued between program segments.
Hybrid Production with Advanced Camera Solution
To capture the conference from multiple angles, a multi-camera production utilizing four cameras was employed. This yielded a dynamic video production that was effective for both recording and the in-studio visual experience.
Adapt also provided set design and technical solutions that enhanced the overall experience. In the studio, custom-designed animations were used on the walls as backgrounds for various program segments. The combination of set design, lighting design, multi-camera production, and interactivity created a hybrid conference where content was professionally presented to both the in-room audience and digital participants.
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FAQ
A hybrid conference combines a physical event with digital distribution, allowing participants to attend both in-person and online. For companies, this translates to greater reach and flexibility while retaining the energy and networking benefits of a physical gathering. Adapt produces hybrid conferences where stage, equipment, streaming, and audience experience are integrated into a comprehensive solution.
Technical production encompasses, among other elements, cameras, audio, lighting, video solutions, set design, and streaming. Through multi-camera production and professional video mixing, content is created that is effective for both the in-room audience and digital participants. Adapt is responsible for the planning, installation, and execution of the entire technical production.
Through professional video production, the entire conference can be recorded in high quality. The recorded material can then be utilized for internal communication, training, or marketing purposes. Adapt produces conferences with multi-camera solutions that enable the creation of both live broadcasts and recorded content from the same production.
A successful hybrid production is planned so that the content functions effectively in two dimensions – in the room and on screen. Through set design, visual display surfaces, dynamic camera operation, and interactive tools, both the physical and digital audiences can be engaged. Adapt designs productions where all participants experience a cohesive event.
Through set design, decorative lighting, and digital video solutions, the entire environment can be tailored to the company's graphic profile and message. LED walls, projections, and animations create dynamic visual environments that transform throughout the various segments of the event. Adapt integrates set design and equipment into the technical production to establish a distinct visual identity.
Adapt offers comprehensive solutions for corporate events and conferences – from planning and design to technical production and execution. The delivery can include stage, audio, lighting, video, LED solutions, camera equipment, streaming, set design, and project management. The objective is to create reliable and professional productions that perform equally well for both physical and digital audiences.
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